Every marketing and brand manager wants to ensure that the key message for each brand and its extension reaches the desired volume of consumers, across the country. It is equally important to acknowledge that a large percentage of consumers/target audiences reside not in the metropolitan cities, but in smaller towns and rural India.

Advertising and BTL activities ensure quick brand recall and to supplement these, PRinINDIA has introduced BrandIN - a unique product that supports existing marketing activities in a cost effective delivery model and ensures that the messages reach the target consumer base, most efficiently.

BrandIN provides an effective media outreach program through a mix of product launches, press releases and media interactions, by relevant spokespersons in media with the highest ROI across 150 cities of India.

This package includes:

• Product/Brand launch and press releases in relevant media across top 20 cities at the national level
• 2 media interviews on the brand and its launch
• Press release preparation and translations in different Indian languages