- Special seasonal offer for over Idea postpaid subscribers in Andhra Pradesh who plan to shop at the Annual Dubai Shopping Festival
Hyderabad, 3rd February, 2011: Idea Cellular, the pan-Indian mobile operator, has announced a mega offer for its subscribers in Andhra Pradesh who wish to travel to UAE during the world renowned Dubai Shopping Festival. As per the new offer, Idea subscribers can now avail International Roaming services in UAE at discounted rates.
Idea is offering 30% discount on International Roaming services such as Incoming Calls, Outgoing Calls (Local calls in UAE & Calls to India), SMS and GPRS. With the new offer, Idea postpaid subscribers roaming in Dubai and enjoying the mega shopping experience will now save Rs. 49 per minute for every call made to India, and Rs. 13 for Local calls made within UAE.
Idea’s roaming users will enjoy additional saving of Rs. 27 per minute on every Incoming call, while incoming SMS will be absolutely free.
| Service | Special Offer Rates | Standard Rates | Saving |
| Outgoing Calls to India | Rs. 116 | Rs. 165 | Rs. 49 |
| Outgoing Calls within UAE | Rs. 32 | Rs. 45 | Rs. 13 |
| Incoming Calls | Rs. 63 | Rs. 90 | Rs. 27 |
| Outgoing SMS | Rs. 11 | Rs. 15 | Rs. 4 |
| GPRS (Per 10 KB) | Rs. 3.50 | Rs. 5 | Rs. 1.50 |
| Incoming SMS | Free | Free | - |
| *Above rates in Rs. per minute | |||
Speaking about the new offer, Mr. Subbaraman Iyer, Chief Operating Officer - Andhra Pradesh, IDEA Cellular said, “It gives me immense pleasure to announce this offer for Idea customers in Andhra Pradesh. Many Idea users travel to Dubai and more so during this season and hence we have launched an offer that would result in 30% saving for them while they Roam in the country. I am confident that our new offer will delight our customers by giving them an opportunity to save and therefore shop more.”
The offer is available for Idea’s postpaid subscribers who Roam on UAE’s ‘Du’ Network only. To avail the special Roaming rates, Idea subscribers can connect to ‘Du’ network by selecting UAE03 or 424 03 or Du from the preferred network options in the handset.
The offer is available for Idea’s postpaid subscribers between 20th January 2011 and 20th February 2011.
About IDEA Cellular Ltd
IDEA Cellular is India’s 3rd largest national mobile operator by revenue, with over 83 million subscribers. Using the latest in technology, Idea provides world class service delivery through the most extensive network of customer touch points. Idea is listed on the National Stock Exchange (NSE) and the Bombay Stock Exchange (BSE) in India.
IDEA Cellular is an Aditya Birla Group Company, India's first truly multinational corporation. The group operates in 26 countries, and is anchored by over 130,600 employees belonging to 40 nationalities. More information on the company is available at: www.ideacellular.com and on the group at: www.adityabirla.com.
